Spring ISSUE 2009

Spring into Our Fresh New Website!

Dulux Protective Coatings is proud to announce that Australia’s favourite protective coatings website just got better! Our simple-to-use website in now enhanced with extra information such as Sustainability issues, Project Gallery, comprehensive Colour section and a collection of Frequently Asked Questions. Also available on our website is a downloadable guide to the use of Dulux Protective Coatings according to AS2312.

Our Sustainability section discusses the complex issues that should be taken into account when choosing substrates and methods of protection to extend the structure’s life cycle. Essential facts about the design of our six-star designed Dulux Head Office show our commitment to long-term sustainability from the ground up.

The Project Gallery is sorted by category, featuring developments from Aquatic Centres to Water and Waste Treatment. Click on a project category to receive a list of projects and their coating systems. Click on a coating name and view the data sheet!

Our Colour section displays all the colours from our spectacular metallic Quantum FX colour range, our complete Luxafloor flooring range, the Metalshield factory packaged colours and a handy guide to our micaceous iron oxide pigmented coatings.

FAQ (Frequently Asked Questions) is a starting point for common questions, as well as some unique ones. If you can’t find the answer, please submit your question using our Contact Us page.

Our new look is all part of the Dulux commitment to improving our electronic communication to you, 24/7.

Visit the new Dulux Protective Coatings website ►
Visit the new Dulux website ►

A Blooming Job for Dulux Protective Coatings

Located in Adelaide Festival Centre Plaza, the Green City Initiatives’ solar powered “Mallee Trees" delight visitors with their elegant curves and quirky use of solar panels as part of the stylish design.

These fantastic street-lights, which are located in the Riverbank precinct near the entrance to the “Artspace”, present excellent examples of contemporary street art during the day, and transform into dazzlingly colourful and functional lighting at night.

According to The Adelaide Festival Centre Annual Report of 2006 - 2007, each solar ‘tree’ is able to produce an average of 864 KWh but only uses 125 KWh of energy per annum. The total annual excess production of 2,217 KWh is returned to the power grid. This saves 1.66 tonnes of greenhouse gas emissions per annum, equivalent to planting six real trees per month.

To provide protection of the solar trees from corrosion and graffiti, and to enhance both daytime aesthetics and night time drama, the protective coating specification called for a combination of a corrosion control primer (Dulux Durepon P14) and a UV resistant two-pack epoxy acrylic topcoat with a bright metallic sparkle (Acrathane IF in Sparkling Aluminium).

Acrathane IF is often used as a graffiti resistant topcoat in public spaces where an aesthetically pleasing finish is required. Even solvent-borne spray pack graffiti can be quickly and easily removed by Dulux Graffiti Eraser. The high chemical resistance of Acrathane IF ensures that the Mallee Trees remain beautiful and free of defacement by graffiti, as nature had intended.

Acrathane IF Sparking Aluminium owes its brilliant shimmer to the presence of aluminium flake in the formulation, which reflects the sun’s rays.

Malcolm Lunn of Dulux Protective Coatings South Australia is proud to be associated with this high profile and functional public artwork, having provided technical assistance and coatings to the contractors, Able Blasting Contractors.

Go to our Project Gallery ►
Learn more about metallic coatings ►
Learn more about Acrathane IF ►

Tech Note - Micaceous Iron Oxide Coatings

Micaceous Iron Oxide (MIO) is iron oxide in a form that resembles mica, a highly structured, layered mineral. Minerals with this highly layered structure are termed lamellar. When MIO pigments are ground into smaller, finer particles, they tend to cleave along their layers, revealing flat, shiny faces that act like tiny mirrors . These tiny mirrors reflect UV light, protecting the resin from degradation and give the coating an attractive “sparkle”. The lamellar shape also offers additional barrier protection. So, for many reasons, MIO pigment is outstanding for the protection of steel.

Learn more about MIO coatings ►
Learn more about application of MIO coatings ►

Rep In Focus

In This Issue, we meet our dedicated and effervescent Dulux Protective Coatings Marketing Assistant, Judy Knapp, who is based in the Dulux Head Office in Clayton, Victoria.

Hi Judy.

Q. How would you define your role?

"Varied! Marketing is about effective communication with our customers. I’d like to think that we are making information about our Protective Coatings more accessible to those who need it. "

Q. What has been your most interesting job in your current role?

"Our new website! Whilst our previous website worked very well due to it’s simplicity and fast navigation, I thought a Project Gallery would create a visual link between our products and the type of developments they are used on. We were always being asked to supply our colour cards in electronic format too, so now these are also available on our website."

Q. What is your favourite PC product, and why?

"It would have to be Quantum FX! No other product offers steel, aluminium or composite material the high performance protection, graffiti resistance and a brilliant, metallic finish like Quantum FX. "

Q. If you had the opportunity to paint a national icon, what would it be, and with what?

"I would paint Parliament House in Canberra with Quantum FX in FX41/073 (a champagne coloured metallic), and charge people to watch this icon spectacularly reflect the colours of the sun setting!"

Q. What do you do to relax?

"Spending time with my family and enjoying an open fire during cold winter weekends"

Q. If you were compelled to write an advertising jingle for Dulux Protective Coatings, what would it be?

"Add sparkling appeal
To your façade or your steel
Or your giant ferris wheel
Use Quantum – it’s ideal!
Need to see it for real?
Visit our new website for feel! "

For more information on Judy's favourite products, visit our Dulux Protective Coatings website!

Visit the website!

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